How to Hire an SEO Expert Guide

Updated on April 21, 2023 by Alex Lirette

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Hiring an SEO expert can be a daunting task for any business owner. Search engine optimization (SEO) can greatly impact the online visibility and success of a company. It is crucial to hire an experienced and knowledgeable SEO expert who can deliver results. This guide will provide helpful tips for hiring an SEO expert and ensure that your business makes an informed decision.

Why Hire an SEO Expert

SEO experts have the knowledge and experience to optimize your website for search engines. This optimization leads to increased online visibility, which can lead to increased website traffic, leads, and ultimately, revenue. A good SEO expert will analyze your website and make the necessary adjustments to improve search engine rankings.

What to Look for in an SEO Expert

  1. Experience: Look for an SEO expert who has a proven track record of success in the industry. Experience is a crucial factor in SEO success.
  2. Up-to-Date with Industry Changes: SEO is constantly evolving, so it is essential to hire an expert who keeps up-to-date with industry changes and best practices.
  3. Communication: The SEO expert you hire should be able to communicate effectively and clearly with you throughout the process. They should be able to explain their strategy and results in a way that is understandable to you.
  4. Ethics: Look for an SEO expert who uses ethical practices. Black hat SEO tactics can lead to penalties from search engines and damage your online reputation.
  5. Customized Strategy: Every business has unique needs, so the SEO expert you hire should develop a customized strategy that fits your business goals.
  6. Analytics and Reporting: Your SEO expert should be able to provide regular reports on the progress of your SEO campaign. They should also be able to analyze data and adjust their strategy as needed.
  7. Reviews and References: Look for an SEO expert who has positive reviews and references from past clients.

How to Evaluate an SEO Expert

  1. Ask for Case Studies: A good SEO expert will be able to provide case studies that demonstrate their success in the industry.

  2. Ask for References: Contact references and ask about their experience working with the SEO expert.

  3. Ask for a Plan: The SEO expert you hire should be able to provide a plan for your SEO campaign. This plan should be customized to your business needs and goals. 

  4. Check Online Presence: Look at the online presence of the SEO expert you are considering hiring. They should have a strong online presence and use ethical SEO practices.

  5. Ask About their Process: Ask the SEO expert or an SEO company about their process and what tactics they will use to improve your website's search engine rankings.

Can Orbital SEO be your SEO Expert?

Orbital SEO is a professional SEO agency that can help your business achieve online success. Our team of experienced SEO experts uses ethical practices and a customized approach to ensure that your business achieves the best possible results. Contact us today to learn more about how we can help your business grow online.

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alex lirette seo leader

Alex Lirette

Owner & SEO Leader
Alex Lirette is the owner and SEO leader of Orbital SEO, with over 10 years of experience in the field of search engine optimization. He is an expert in the industry, specializing in developing effective SEO strategies that drive results. Alex's passion for SEO began when he saw how it could help businesses grow and expand their reach. Today, he leads a team of talented SEO professionals who share his commitment to providing top-notch SEO services to their clients.
OrbitalSEO is committed to delivering the highest quality SEO services to businesses of all sizes and across a variety of industries. With our team of experienced specialists, we use the latest and most effective SEO techniques to help businesses achieve their online goals, from increasing web traffic and leads to improving brand visibility and customer engagement.
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